The screenshot graveyard
Twelve screenshots. Three shops. No idea which one was for your sister.
Sound familiar?
Your camera roll isn't a gift plan.
The idea was perfect when you saw it. Somewhere between a screenshot, a notes app and a late-night shop tab, it disappeared.
The forgotten notes list
Half a list, an old price, and a reminder that just says “IMPORTANT!!!”
The double-buy
The same Lego set, twice. “I thought you were getting that.”
How it works
Add a person. Save an idea. Tick it off.
Three steps, and the app remembers the rest.
01
Add a person
Mum, the kids, your best mate: whoever you buy for. Everyone sits on one Christmas list.
02
Save an idea from any shop
Paste a link, or share it straight from Safari or a shop app. The name, price and picture fill in for you.
03
Tick it off
Move each gift from Idea to Bought, Wrapped and Given, and see what's left for everyone.
After Christmas
Every occasion. All year.
The same app keeps every birthday and family date, so January isn't the end of it.
Christmas
Plan before the rush
Birthdays
Every year, remembered
Valentine's Day
Small surprises count
Mother's Day
March in the UK
Father's Day
June
Anniversaries
Worth remembering
Your list. Your business.
Private by default. Always ad-free.
Gift Diary is for the person buying, not a wishlist the other person has to join. Nobody you buy for ever sees it.
- No account needed to start
- Your lists stay on your phone
- No ads, ever
- We never sell your data
Premium, early 2027Plan with your partner, lock the app with Face ID, and keep your own surprises private.
Shared with your partner
Kids · Christmas
Building setBought
Art kitIdea
Surprise for youPrivate
Be first to try it.
Gift Diary is free to start. Premium will be £19.99 a year when it launches in early 2027.
Launch news and the odd seasonal reminder. Unsubscribe any time. See our privacy policy.
You're on the list.
We'll email you when Gift Diary launches. One less thing to remember.
Questions
Does the person I'm buying for need the app?
No. Gift Diary is for the people doing the buying, so the people you buy for never need it and never see your list. With Premium, you can share a list with your partner and plan together.
What makes it different from other gift tracking apps?
- It's for the buyer, not the recipient. Most gift apps are wishlists the other person has to make. With Gift Diary, you plan for them, and they never need to know.
- Every occasion, all year. Not just a Christmas tracker: birthdays, anniversaries and family dates each get their own countdown.
- Save ideas from any shop, free. Paste or share a link and the name, price and picture fill in for you.
- Track every gift to the end. Idea, Bought, Wrapped, Given, so you always know what's left and never double-buy.
- Private and ad-free. No ads on any plan, your lists stay on your phone, and with Premium you can plan with your partner while keeping your own surprises hidden.
Is it only for Christmas?
No. Use it for birthdays, anniversaries, Mother's Day, Father's Day and any date you add yourself.
When does it launch, and what will it cost?
The free app is coming soon to iOS and Android. Premium is planned for early 2027 at £19.99 a year or £2.99 a month. Prices may change before launch.
Start your list before the rush.
Join the waitlist and we'll tell you the moment Gift Diary is ready.
Join the waitlist